Solution

 Digital Freight Forwarding That Modernizes Operations

Intelligent layer. Modern experience. No replacement.
Quote in seconds. Win more with less effort.

Freight Rate
Procurement Software

Why Manual Operations Lose Business

Why customers choose faster forwarders over manual processes

Digital Forwarders Win Your Customers

Large digital forwarders offer instant quotes and automated responses. Your manual email-based process looks outdated. Customers choose competitors who provide fast, professional digital experiences.
Email Chaos
Tracking Gaps

Legacy Systems Can't Keep Up

Your TMS handles operations but lacks intelligent quoting or AI pricing. Upgrading is expensive and disruptive. You’re stuck with outdated systems or months-long replacement projects.

Fragmented Tools Create Chaos

Quoting in spreadsheets. Rates in carrier portals. Communication through email. Your team switches between disconnected tools all day. Nothing talks to each other.
System Silos
Margin Loss

No Path to Digital Transformation

You need to go digital to compete. But custom development costs hundreds of thousands. Platform replacements take years. Small and mid-size forwarders can’t afford either.

 Your Complete Digital
Transformation Platform

3 core capabilities that modernize your entire operation

Shipping Rates Get Rates Table Quote Generation

Shipping Rates

Select shipping routes, transport modes, and cargo details. Find the best international shipping options with an easy interface.
Shipping Rates

Get Rates Table

Compare carrier rates across contracted and spot options. See pricing, transit times, and service levels side by side.
Get Rates Table

Quote Generation

Generate professional, branded quotes in minutes. Automatic calculations, margin management, and one-click PDF creation.
Quote Generation
Automated Rate Updates Smart Quote Routing Workflow Automation

Automated Rate Updates

Likely accurate version: 'Centralize your carrier rates. Upload contracts, track expirations, and get alerted when rates change — all in one place.
Automated Rate Updates

Smart Quote Routing

Compare contracted and spot routing options side-by-side — cost, transit time, and service level — with margin applied to every option.
Smart Quote Routing

Workflow Automation

Automate the repetitive parts of quoting — follow-up nudges, customer reminders, and quote tracking — so your team spends time on relationships, not chasing.
Workflow Automation
Automated Inquiry Intake AI-Powered Intelligence _Instant Quote Response

Automated Inquiry Intake

Wisor converts incoming RFQs — from email, portals, or phone logs — into structured quote requests automatically. Inquiries become quote drafts, ready for your team to review and send.
Automated Inquiry Intake

AI-Powered Intelligence

AI handles the work where it actually helps — RFQ data extraction, rate matching, margin calculations, and document parsing. You stay in control of pricing decisions; we don't claim to predict the market.
AI-Powered Intelligence

Instant Quote Response

When an RFQ lands in your inbox — even after hours — Wisor drafts a complete quote in minutes by matching it against your rate sources. Your team reviews and sends it ready to go.
_Instant Quote Response

 Your Complete Digital
Transformation Platform

3 core capabilities that modernize your entire operation

3 core capabilities that modernize your entire operation

Intelligent Ops

The Brain That Connects All Your Systems.

Digital Experience

Professional Branded Experience Under Your Company.

AI Learning

Gets Smarter With Every Quote and Action.

Why Freight Forwarders Choose Wisor

Don’t Just Take Our Word for It

Recognized for Innovation in Freight Management

Innovators of the year 2025
gbl
Innovation & Industry Excellence 2025
Recognized as a Global-Scale Startup

FAQs

What is a digital freight forwarding platform?

A digital freight forwarding platform modernizes traditional freight operations through intelligent automation and customer-facing technology. Key components:

  • Intelligence layer that connects your TMS, carriers, and rate sources
  • AI-powered quoting, pricing, and margin optimization
  • Branded digital experience for customers
  • Automated workflows from quote to delivery
  • Real-time analytics and performance tracking

Learn the fundamentals: What is Freight Forwarding

Do I need to replace my TMS to use Wisor?

No. Wisor sits on top of your existing systems as an intelligent operating layer. How it works:

  • Your TMS continues handling operations and bookings
  • Wisor adds intelligent quoting and automation
  • Data flows bi-directionally between Wisor and your TMS
  • Keep your carrier relationships and existing workflows
  • No expensive replacement project or operational disruption

See integration approach: TMS Integration

How is this different from upgrading my current TMS?

Wisor provides capabilities your TMS was never designed for. The difference:

  • TMS upgrades still lack intelligent quoting and AI pricing
  • Traditional TMS platforms don’t offer customer-facing automation
  • Upgrades take months and cost significantly more
  • Wisor deploys as an intelligence layer, not a replacement
  • You get modern digital capabilities without changing core systems

Explore the technology shift: 4 Technologies Making Waves in Freight Forwarding

Can small freight forwarders afford digital transformation?

Yes. Wisor makes digital transformation accessible without custom development costs. What you avoid:

  • No six-figure custom development projects
  • No year-long system replacement projects
  • No expensive consultant fees
  • No disruption to ongoing operations
  • Traditional forwarders can compete with digital forwarders immediately

Calculate your investment: ROI Calculator

What does "intelligent operating layer" actually mean?

Wisor acts as the brain that sits on top of all your systems and makes them work together intelligently. Specific capabilities:

  • Centralizes data from TMS, carriers, CRMs, and rate providers
  • AI learns from every quote and action to improve decisions
  • Orchestrates workflows across disconnected systems
  • Automates tasks that previously required manual work
  • Provides analytics and insights across your entire operation

See AI capabilities: AI in Freight Forwarding

How does Wisor digitize both internal operations and customer experience?

Wisor transforms how you work internally and how customers experience your service. Dual transformation:

  • Internal: Automated quoting, intelligent pricing, rate management, performance analytics
  • External: Instant quotes, automated responses, professional branded communication
  • Everything branded under your company, not a third-party marketplace
  • You maintain control while providing modern digital service

Explore customer experience: How Freight Forwarders Improve Customer Service

What systems does Wisor connect with?

Wisor integrates with your complete tech stack through APIs and EDI. Connections include:

  • TMS platforms: CargoWise, Magaya, Softlink, and custom systems
  • Carriers: Maersk, MSC, Hapag-Lloyd, ONE, Evergreen, DHL, and others
  • Rate providers: INTTRA, WebCargo, Cargo.one for live rates
  • ERP and accounting: Xero, Zoho, and other business systems
  • CRM platforms: HubSpot, Salesforce for customer data sync

See full integration list: Freight Management Software

How does the platform get smarter over time?

Wisor’s continuous learning improves performance without manual updates. The learning loop:

  • Every quote feeds data into AI pricing models
  • Win and loss patterns refine margin recommendations
  • Rate changes and market movements adjust predictions
  • Customer behavior shapes automation rules
  • System accuracy improves with each interaction

Discover AI learning: Technology and Logistics

Will my team need extensive training to use Wisor?

No. Wisor is designed for freight forwarders and matches how your team already works. Adoption factors:

  • Familiar workflows enhanced with automation, not replaced
  • Intuitive interface requires minimal training
  • Team continues using existing systems for operations
  • Wisor handles complexity behind the scenes
  • Most teams are productive immediately after setup

Book a platform demo: Book a Demo

How do I compete with large digital forwarders?

Wisor gives you the same digital capabilities as large competitors without their investment. Competitive advantages:

  • Offer instant quotes like major digital forwarders
  • Provide 24/7 automated service
  • Match the modern experience customers expect
  • Maintain personal service while adding digital efficiency
  • Win based on service quality, not just technology

See competitive strategies: How to Reduce Freight Costs

Customers Feedback

Thousands of Customers who already feel a difference

Unlock Faster Freight Quotes with Smart Fee Consolidation.

Unlock Faster Freight Quotes Unlock Faster Freight Quotes with Smart Fee Consolidation.

with Smart Fee Consolidation

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Wisor Ignite Launch

Wisor Ignite Launch Wisor Ignite Launch

AI-Powered Quoting Platform for Freight Forwarders

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This changed the way we work

This changed the way we work This changed the way we work

Alexander Eispert, Interfracht

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How Eldan Cargo Modernized Freight Quoting & Sales

How Eldan Cargo Modernized How Eldan Cargo Modernized Freight Quoting & Sales

Freight Quoting & Sales

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Freight Forwarding Insights from Wisor

What Are Incoterms? Rules, Types, and How to Choose the Right One

Ben Krispin
Ben Krispin

May 13, 2026

Key Takeaways Incoterms are standardized global trade rules that define who handles shipping costs, customs, insurance, and delivery responsibilities during international freight movements, reducing confusion and disputes between buyers and sellers. Each Incoterm changes when cargo risk transfers. Under EXW, risk transfers at the seller’s premises, while DDP keeps responsibility with the seller until final […]

Freight Quoting SLA and Response Time Targets

Freight Quoting SLA and Response Time Targets for Faster Freight Conversions

Talya Sasson

April 27, 2026

Key Takeaways Freight quoting SLA and response time targets set clear limits from initial response to final quote, helping teams improve speed, consistency, and win rates by reducing delays and missed requests. Slow responses, scattered requests, and manual follow-ups directly reduce conversions and revenue, making centralized tracking and fast intake critical for competitive quoting performance. […]

quote to cash process in freight forwarding

How the Quote to Cash Process in Freight Forwarding Reduces Revenue Leakage & Speeds Up Billing

Nadav Shitrit

April 16, 2026

Key Takeaways Quote-to-cash (Q2C) in freight forwarding connects pricing, booking, execution, and invoicing into one flow Revenue leakage comes from missed surcharges, manual pricing, disconnected systems, and delayed invoicing; fixing these with automation and synced workflows protects margins and prevents unbilled services. Different workflows (spot, contract, multi-leg, consolidation) require tailored controls to ensure all costs […]