Solution

Freight Forwarding Software That Actually Works

Automate operations. Generate documents. Track performance.
Quote in seconds. Win more with less effort.

AI Freight Forwarding Software

Why Generic Software Fails Freight Forwarders

Logistics platforms that don't understand freight operations

Generic Software Doesn't Understand Freight

Enterprise logistics platforms treat freight forwarding like warehouse management or trucking. They don’t handle multi-leg pricing, complex documentation, or specific workflows. Your team works around the software.
Email Chaos
Tracking Gaps

Manual Handoffs Between Teams

Sales closes a deal and emails operations. Operations manually enters booking details into the TMS. Documents get created in separate systems. Each handoff wastes time and creates errors.

Document Generation Takes Hours

Shipping instructions, commercial invoices, bills of lading, and customs paperwork require manual creation. Your team copies information from emails and systems into templates. One shipment needs multiple documents.
System Silos
Margin Loss

No Visibility Into Operational Performance

How long does quote-to-booking take? What’s your profit per lane? Which team members handle the most shipments? You can’t answer without manually pulling data and building reports.

Your Complete Freight
Operations Platform

3 core Wisor ai capabilities built for freight forwarders

Shipping Rates Get Rates Table Quote Generation

Shipping Rates

Select shipping routes, transport modes, and cargo details. Find the best international shipping options with an easy interface.
Shipping Rates

Get Rates Table

Compare carrier rates across contracted and spot options. See pricing, transit times, and service levels side by side.
Get Rates Table

Quote Generation

Generate professional, branded quotes in seconds. Automatic calculations, margin management, and one-click PDF creation.
Quote Generation
Automated Rate Updates Smart Quote Routing Workflow Automation

Automated Rate Updates

Carrier rates stay current automatically. Wisor pulls rate changes, tracks contract expirations, and alerts you to pricing updates.
Automated Rate Updates

Smart Quote Routing

AI suggests best routing options based on cost, transit time, and reliability. Compare multiple options in seconds.
Smart Quote Routing

Workflow Automation

Automate repetitive tasks like quote follow-ups, booking confirmations, and status updates. Focus on relationships, not routine work.
Workflow Automation
Automated Inquiry Intake AI-Powered Intelligence _Instant Quote Response

Automated Inquiry Intake

From quote request to delivery confirmation, Wisor automates your entire freight workflow. Inquiries become quotes. Quotes become bookings. All automatic.
Automated Inquiry Intake

AI-Powered Intelligence

Machine learning improves pricing, predicts delays, and optimizes recommendations. Your operations get smarter over time.
AI-Powered Intelligence

Instant Quote Response

When a customer sends a quote request, it’s instantly processed and shared with freight forwarders. Wisor automatically collects and returns the most accurate quote within seconds This ensures faster response times and a seamless customer experience.
_Instant Quote Response

Your Complete Freight
Operations Platform

3 core Wisor ai capabilities built for freight forwarders

3 core Wisor ai capabilities built for freight forwarders

Process Automation

Sales to Ops Handoffs Without Manual Work.

Document Creation

Auto-Create HBL, CIPL, AWB, and Customs Docs.

Live Tracking

Quote-to-Book Metrics and Profit Analysis.

Why Freight Forwarders Choose Wisor

Don’t Just Take Our Word for It

Recognized for Innovation in Freight Management

gbl
Innovation & Industry Excellence 2025
Recognized as a Global-Scale Startup

FAQs

What makes software "freight forwarding software" vs general logistics software?

Freight forwarding software understands the unique complexities of international freight operations. Key differences:

  • Multi-modal pricing across air, ocean, and land
  • Freight-specific documentation like HBL, CIPL, AWB
  • Multi-leg shipment handling with different carriers per segment
  • Complex cost structures with surcharges and tariffs
  • Customer relationship management specific to freight sales
How does Wisor handle the handoff from sales to operations?

Wisor automates the sales-to-operations transition completely. The workflow:

  • Customer accepts a quote in Wisor
  • All validated shipment data automatically flows to operations team
  • TMS receives booking-ready information without manual entry
  • Customer receives automatic booking confirmation
  • Operations starts execution immediately with complete details
What freight documents does Wisor generate automatically?

Wisor auto-creates the documents freight forwarders need daily. Document types:

  • House Bill of Lading (HBL)
  • Commercial Invoice (CIPL)
  • Air Waybill (AWB)
  • Shipping instructions
  • Draft customs paperwork
  • All documents pull data automatically from shipment records
Can Wisor replace my TMS?

No, and that’s not the goal. Wisor works differently than a TMS. How they work together:

  • Your TMS manages operational execution and bookings
  • Wisor handles intelligent quoting, pricing, and customer experience
  • Data flows bi-directionally between both systems
  • Wisor adds capabilities your TMS lacks
  • Keep your TMS investment while gaining modern features
How does operational performance tracking work?

Wisor logs every action automatically to provide operational intelligence. What you track:

  • Quote-to-booking conversion time and rates
  • Team member productivity and shipment volume
  • Document generation and processing speeds
  • Profit margins by lane, customer, and service type
  • Bottlenecks and delays in your workflows

Calculate operational ROI: ROI Calculator

Does Wisor work for both small and large freight forwarders?

Yes. Wisor scales from small operations to large enterprises. Scalability:

  • Small forwarders get enterprise-level automation without enterprise costs
  • Large forwarders handle high quote and shipment volumes efficiently
  • Multi-office operations maintain consistency across locations
  • Growing forwarders scale without adding proportional staff

See how forwarders grow: How Digital Solutions Increase Quote Profits

How does Wisor handle multi-modal shipments?

Wisor manages complexity across air, ocean, and land in one workflow. Multi-modal capabilities:

  • Price complete door-to-door journeys with multiple transport modes
  • Track each leg of a multi-modal shipment separately
  • Generate mode-specific documentation automatically
  • Coordinate between different carriers and service providers

Compare transport modes: Air Freight vs Sea Freight

Can I customize documents to match my company branding?

Yes. Document templates use your company information and formatting. Customization options:

  • Your company logo and contact details
  • Custom document layouts and formatting
  • Specific fields and data your customers expect
  • Branded output for professional appearance

Book a customization consultation: Book a Demo

How does Wisor improve team collaboration?

Wisor provides visibility across sales, pricing, and operations teams. Collaboration features:

  • Shared access to quote status and customer history
  • Internal notes and communications on shipments
  • Role-based permissions for different team functions
  • Everyone sees the same up-to-date information
  • No more “let me check with ops” delays

Discover collaboration benefits: How Freight Forwarders Improve Customer Service

What's included in freight forwarding software beyond quoting?

Complete freight forwarding software handles the entire shipment lifecycle. End-to-end capabilities:

  • Quote generation and customer approval
  • Booking and operational handoff automation
  • Document creation and management
  • Customer communication and updates
  • Performance tracking and analytics
  • Integration with TMS, carriers, and other systems

Interview With Managing
Director EMO Trans

Wisor Ignite

Interview With
Cargo Movers

Freight Forwarding Insights from Wisor

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